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FROST-TROL PARTICIPATES IN GO GLOBAL CONGRESS

Throughout the morning, the first day of the Go Global Congress has been held, addressing in this session the competitive intelligence for internationalization.

Roberto Solsona Gregorio, EMEA Sales Director of Frost-trol, participated together with Sergio Revelles Maestra and Rafael De Tomas in the round table moderated by Anselmo Ríos Martínez.

In this space, topics as interesting as the importance of having a well-defined strategy when carrying out an internationalisation plan, how all the actors in the company should adapt to this process and the different possibilities that digital platforms are offering us when carrying out this strategy were discussed.